INTRODUCING THE NEW, FOURTH GENERATION BEYOND SAUSAGE
Blog post
PRODUCT

INTRODUCING THE NEW, FOURTH GENERATION BEYOND SAUSAGE

June 20, 2024

INTRODUCING THE NEW, FOURTH GENERATION BEYOND SAUSAGE 

Our new Beyond Sausage offers even meatier flavor and texture while raising the bar on nutrition and earning recognition from leading health organizations. 

Following our most significant renovation in our company’s history, the fourth generation Beyond Burger and Beyond Beef, we couldn’t just stop there. We are excited to share that you can now find our new Beyond Sausage at grocery stores nationwide!  

Our Next Generation of our Beyond Sausage® raises the bar for plant-based meat products and center-of-the-plate protein overall and is part of our ongoing mission to deliver plant-based proteins that not only taste delicious but offer significant nutritional and environmental benefits.  

“The new Beyond Sausage is incredibly juicy, meaty, and delicious, and I love that it's made with heart-healthy avocado oil, helping to lower the saturated fat to just 2g per link! Plus, it has less sodium than the previous version and features a simplified ingredient list. Beyond Meat is truly pioneering the future of superior plant-based meat products,” said Joy Bauer, renowned registered dietitian, #1 NYT bestselling author, and Beyond Meat nutrition advisor.  

How is the NEW, fourth generation Beyond Sausage different? 

  • Now made with avocado oil, which is high in heart-healthy monounsaturated fats1 
  • Reduced saturated fat by 66% vs. the previous version of Beyond Sausage – just 2g per link which is 75% less saturated fat than traditional pork sausage 
  • An excellent source of protein, now with 17g per serving  
  • Simplified the ingredient list, including removing coconut and canola oils  
  • Certified as part of the American Diabetes Association’s Better Choices for Life program
  • Featured in a collection of heart-healthy recipes certified by the American Heart Association’s Heart-Check program  

Brat Peppers & Onions Aha Logo Cookbook

What should I make with Beyond Sausage? 

The new Beyond Sausage is an incredibly delicious and versatile product that is a must have for your summer gatherings. From classic sausage, peppers and onions, to the perfect protein-topper for pastas, salads and more, these juicy sausages grill gorgeously and sear super well thanks to the addition of avocado oil. For more recipe inspo go here. (link to recipe page)  

When and where is it available?  

The new, fourth generation Beyond Sausage Brat Original and Hot Italian-Style flavors in eye-catching gold packing are rolling out now at grocery stores nationwide including Kroger, Albertsons, Publix, Whole Foods Market, Sprouts and more. The Beyond Sausage Mild Italian-Style flavor is expected to launch later this summer. To find the store nearest you, visit the Beyond Meat store locator.

JOIN THE MOVEMENT

To receive exclusive Beyond Meat® offers, updates and more.